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UNIQLO Continues To Innovate And Close To The World'S Top Garment Companies.

2013/7/16 17:33:00 34

UNIQLOUNIQLO BrandBrand

< p > nowadays, the brand of UNIQLO has become the first choice for most people. UNIQLO's products are originally commissioned by Chinese manufacturers.

Labor costs in Japan are very expensive. UNIQLO is like a target= "_blank" href= "//www.sjfzxm.com/" > textile < /a > industry. This labor-intensive enterprise has been very difficult to survive.

China is a famous world factory, cheap labor force has become the target of famous enterprises around the world scrambling to grab.

At the same time, China is also a big country of cotton textile. In China, production of < a target= "_blank" href= "//www.sjfzxm.com/" > clothing "/a", UNIQLO can save a lot of cost.

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The products of "P >" UNIQLO "are commissioned by Chinese manufacturers. Although the unit price of each commodity has been reduced, they do not make every effort to do production management because the manufacturers do not make any profit. Finally, the commodities that are sold to UNIQLO often fail to meet their original quality expectations.

Even if UNIQLO's own design products are produced in factories, if the special person is not strictly followed up in the production site, the quality is absolutely not guaranteed.

So there are such things as buttons missing, buttons falling off quickly, or making the a target= "_blank" href= "//www.sjfzxm.com/" > the clothes "/a" > the inside of the outside, and the outer material is made inside and many other things.

When such a thing happens in a foreign processing plant, it makes it impossible for UNIQLO.

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[P] if UNIQLO wants to produce cheap and good products, UNIQLO's own people must go to the scene from beginning to end, and UNIQLO completes every production link management.

UNIQLO has gone through various explorations, and UNIQLO has launched the "craftsman project" which is still in progress.

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< p > first of all, UNIQLO wants to step into the production management of Chinese factories.

In order to solve this problem, in April 1999, Liu well set up a production office in Shanghai. In September of the same year, a production management office was set up in Guangzhou to facilitate the appointment of full-time personnel in China.

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< p > Chinese factories are beginning to resist the idea of "the engineering of craftsmen" of UNIQLO. No matter whether they are Chinese factory managers or ordinary employees, they want to continue to use their original methods for production, and always use this kind of words to prevaricate: "we can manage the quality ourselves, without your meddling."

However, after a period of technical guidance, they saw the benefits of technological upgrading, so there was a 180 degree turn in their attitude.

The quality of the products of these processing enterprises has been improved, and their competitiveness in the market has been strengthened. They have the qualification of processing the world famous a target= "_blank" href= "//www.sjfzxm.com/" > brand clothing < /a >.

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< p > UNIQLO's "craftsman project" has achieved concrete results: on the one hand, it has solved the problem of lack of skilled personnel in China's factories; on the other hand, it has solved the problem of Japanese processing technology for Chinese factories; at the same time, it has made the most of the value of those old workers.

After the implementation of the "craftsman project", the products and quality produced by Chinese factories have been greatly improved to ensure the production schedule and quality of UNIQLO.

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< p > UNIQLO has been recognized by domestic consumers through continuous innovation and close to consumers, ranking the first place in Japan's casual wear sales and becoming the top retailer in the world.

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