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Interpretation Of The Winning Factors Of Men'S Clothing Industry In The Future Market

2013/12/10 20:47:00 15

1. Keep pace with the times and occupy Shopping malls /p >
 at present, the main force of consumption has changed from 50 to 60, to 70 after, after 80, after 90, and other consumers. The latter will become more and more consuming and become the mainstream consumer group in this society. New business models, such as Shopping malls, have a lot to eat, drink, play and play. They are very suitable for their fashionable and simple lifestyles and the way of thinking that integrates resources. Therefore, < a href= "//www.sjfzxm.com/news/index_c.asp" > men's clothing enterprise < /a > must constantly open up and occupy influential large and super large Shopping malls in all parts of the country. With the development of the times, the location of clothing stores will have broad market prospects in the comprehensive commercial plaza, which integrates consumption, dining, entertainment and leisure. 
 two, grasp a href= "//www.sjfzxm.com/news/index_c.asp" > men's wear < /a > Fashion connotation essence /p >
 men's fashion is not a special style, but not a dazzling color. The fashion of fashion is embodied in the harmony and unity of elements such as fabric, color, style and edition. Each customer has different requirements for fashion because of his own occupation, character, face, color and posture. Fashion is a different interpretation for everyone. A selection of < a href= "//www.sjfzxm.com/news/index_c.asp > fabric > /a >, a matching of accessories, a change of streamline, even slight changes in necklines, cuffs, buttons, etc., can be integrated into a fashion factor. The fashion of men's clothing finally shows the temperament and spirit of a man, which makes people and clothing natural and natural. In addition, fashion also needs a kind of smart continuation, constantly integrating into the elements of the times. This is a trend of change rather than deliberate affectation. The extension and change of the design style will lead the brand to the fashion trend forever, and let the vitality of the brand endure for a long time. 
 three, accurately positioning customer product style /p >
 men's clothing must catch the core demand of customers, that is, their own positioning of the product style. Because everyone has different interpretations of fashion, especially men, who have a special liking for their own style clothes. Therefore, more often than not, we should start from the deep needs of our customers and design and develop them in a targeted way, so that we can get twice the result with half the effort. 
 four, changing the concept to improve the cultivation mode of VIP customers /p >
 for the cultivation of VIP customers, we should not only pay attention to customer's basic information, purchase frequency, consumption level, size. For men's clothing, we should pay more attention to their professional characteristics, dress styles and physical characteristics. Many men do not have many conscious attention on the surface, but from the bottom of their hearts, everyone has a yearning for beauty. This gives us a broad thinking space for men's clothing sales. According to each customer's own characteristics and style preferences, we can find the precise positioning of their clothing styles, so as to turn customers into lifelong business partners. 
 five, making progress on the offline line, vigorously developing e-commerce, /p >
P > 80, after 90, even farther future, the online market will be a regular marketing channel and long exist, the combination of the online market and the offline market can better adapt to the social development and win the future market space. Network marketing should pay attention to the following aspects: (1) online product positioning should be combined with the consumption style demand of the mainstream Internet consumer groups such as Post-80 and 90; (2) network marketing also needs to operate and plan like an entity, rather than carelessly as an incidental sales mode, carefully planning the promotion of online marketing, strengthening the control and control of online commodities, increasing the added value of online products and improving the quality of virtual services, is the only way to win the network marketing.